James River Equipment Acquires Blueridge Farm Center in Buchanan, Virginia

posted on Saturday, August 19, 2017 in Blog

Buchanan Store Front

James River Equipment (JRE) is pleased to announce its recent acquisition of all assets of the Blueridge Farm Center located at 17535 Main St. in Buchanan.

Current operations of the Agriculture and Turf center will continue with Josh Altice, former Blueridge Farm Center manager, serving as branch and sales manager. JRE prides itself on the use of experienced dealers who know the local customer base, while simultaneously operating within the strict quality standards that make up the James River experience.

Buchanan Team

Pictured left to right: Mark Goode, James Smith, Juanita Meyers, Sarah Fay, William Mohler and Josh Altice. 

“I’m thrilled at the opportunity to join the team at James River Equipment,” said Altice. “I look forward to working with the many resources available to better serve our customers here in Buchanan and the surrounding area.”

Blueridge Farm Center will now sell, rent and provide parts and service support for new and used farm equipment, implements, light construction, as well as lawn and garden equipment. As the newest James River Equipment location, the Buchanan location will serve the surrounding area with the full resources, inventory and support of James River Equipment’s 40 full-service dealer location network.

“We are excited to expand into the Buchanan area,” said Chris Johnson, VP of operations. “Bringing Blueridge Farm Center into the fold of James River Equipment will allow us to better serve and support the surrounding community and its customers.”

The Buchanan location, combined with the locations of Fishersville, Martinsville and Amherst, Virginia, will allow for better service to customers throughout the blue ridge mountains of Virginia. Customers will have easy access to a dedicated John Deere dealer with over 90 years’ experience in the industry. James River Equipment is dedicated to serving the needs of agriculture, construction, forestry, commercial and residential customers.

James River Equipment has also sponsored the James River High School FFA for its trip to Nationals with a $4,000 contribution from James River Equipment and James River Equipment Partners. 

James River High School FFA

These young FFA memebers have worked hard to accomplish this trip to Nationals and James River Equipment is proud to fund this opporutnity. 

"This is an investment in the future of our industry," said Chris Johnson. "Some of these kids are 6th generation farmers, others are 1st generation. James River is proud to support agriculture in the classroom, and it is no small feet what these students have accomplished." 

The James River High School FFA program features State Champions in the categories of Poultry, Livestock Evaluation, Marketing, Enviromental and Natural Resources and Vegtable Production. Three of the teams members are recipients of a State FFA Degree. 

Click on the picture below to learn more about the James River High School FFA program courtesy of WDBJ7 and anchor Neesey Payne.

James River High School FFA Goes to Nationals

For more information on this FFA team follow along on our Facebook page and the Focus on the Future segments. 

  1. expanding
  2. ffa
  3. history
  4. john deere
  5. nationals
  6. new dealership
  7. sponsorship