James River Equipment Locations


Join us on May 14 at 11AM for our Kuhn Hay Day!

Join us on May 20th, from 10AM-3PM for our John Deere Hay Clinic!




                             2015 SVBA HOME & GARDEN SHOW

                                        John Deere Drive Green Event

             Saturday April 11th, 9am untill 6pm       Sunday April 12th, 12pm untill 6pm
                                                            Rockingham County Fair Grounds 
                                                                    4808 South Valley Pike
                                                                    Harrisonburg Va.22801


                                Come visit our Booth, and Register to Win!

       3032E Tractor, equipped with John Deere D160 Loader and Frontier RC2060 Rotary Cutter
       Or $500 Off Purchase 1 Series - 6R Tractor thru December 1st 2015.




As of July 1st, 2012 WHITESEL BROTHERS INC, a John Deere agricultural and C&CE dealership in Harrisonburg and Edinburg, VA, merged with JAMES RIVER EQUIPMENT. We are very excited to have them become a partner in our growing organization. Whitesel Brothers has deep roots in the Shenandoah Valley farming community dating back to 1880. The same folks who have provided the exceptional customer service that made Whitesel your dependable, long term, and trusted source for John Deere products and service will continue to greet you at the door and take care of your equipment needs.

James River Equipment - Harrisonburg is very pleased to now offer JOHN DEERE Skid Steers, Compact Tract Loaders, and Mini-Excavators! Stop by and check out these work-horse machines...


Location Specials

  • 1332 Garbers Church Rd
  • Harrisonburg, VA 22801
  • Phone: (540) 434-4457
  • Fax: (540) 434-4456
  • » Get Directions

Monday - Friday: 8:00 am - 5:00 pm
Saturday: 8:00 am - noon
Closed Sundays



GENERAL MANAGER: Jeff Germroth  540-421-9448

PARTS MANAGER: Martin Burkholder


SALES MANAGER: Allen Gilbert  540-718-4134

DAIRY MANAGER: Mike Sechler  540-478-4452

Contact Us
Leave this field empty
  • (Please enter the code above)


© Copyright 2015 All Rights Reserved. James River Equipment

Website Development by BlueRidge InteractiveBlueRidge Interactive